What Does “Triple Scented” Candle Really Mean? (And Is It Better?)
If you’ve shopped for candles in Australia, chances are you’ve come across the term “Triple Scented” — especially from popular brands like Glasshouse.
It sounds impressive, right? A triple scented candle should smell stronger than a standard one.
But here's the truth: this label is more about marketing than science.
Where Did “Triple Scented” Come From?
About 15–20 years ago, paraffin wax was the most common candle base. It could only hold a 3% fragrance load — meaning only a small amount of scent could be added before it would separate or burn poorly.
Then came modern wax blends, like coconut and soy, which can hold 8–10% fragrance. This means they allow a more generous, stable dose of scent oils — without compromising burn quality.
So, a “triple scented” candle simply means:
A candle made with a higher fragrance load than old-school paraffin wax.
It doesn’t mean three times more scent than all other candles — and it doesn’t mean the candle is inherently stronger, better, or more luxurious.
Why It’s Just One Piece of the Puzzle
The strength and quality of a candle’s scent comes from more than just fragrance percentage. It also depends on:
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The quality of the fragrance oil used
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The type of wax (e.g., coconut-soy holds and throws scent beautifully)
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The wick type and size
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Cure time and how the candle is made
At Soja, we don’t use gimmicks like “triple scented” — we just use the maximum safe fragrance load our premium coconut-soy wax can hold, paired with high-quality fragrance oils.
The result? Clean-burning candles that smell amazing — no misleading claims needed.
Want a Strong-Scented Candle That Actually Lasts?
Explore our best-selling crystal-infused candles, crafted for a beautiful fragrance experience from first light to last burn:
Or browse the full Core Collection to find your perfect match.