Posted by Nicole Delimitrou
on June 22, 2024
What Does “Triple Scented” Candle Really Mean? (And Is It Better?)
If you’ve shopped for candles in Australia, chances are you’ve come across the term “Triple Scented” — especially from popular brands like Glasshouse.
It sounds impressive, right? A triple scented candle should smell stronger than a standard one.
But here's the truth: this label is more about marketing than science.
Where Did “Triple Scented” Come From?
About 15–20 years ago, paraffin wax was the most common candle base. It could only hold a 3% fragrance load — meaning only a small amount of scent could be added before it would separate or burn poorly.
Then came modern wax blends, like coconut and soy, which can hold 8–10% fragrance. This means they allow a more generous, stable dose of scent oils — without compromising burn quality.
So, a “triple scented” candle simply means:
A candle made with a higher fragrance load than old-school paraffin wax.
It doesn’t mean three times more scent than all other candles — and it doesn’t mean the candle is inherently stronger, better, or more luxurious.
Why It’s Just One Piece of the Puzzle
The strength and quality of a candle’s scent comes from more than just fragrance percentage. It also depends on:
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The quality of the fragrance oil used
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The type of wax (e.g., coconut-soy holds and throws scent beautifully)
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The wick type and size
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Cure time and how the candle is made
At Soja, we don’t use gimmicks like “triple scented” — we just use the maximum safe fragrance load our premium coconut-soy wax can hold, paired with high-quality fragrance oils.
The result? Clean-burning candles that smell amazing — no misleading claims needed.
Want a Strong-Scented Candle That Actually Lasts?
Explore our best-selling crystal-infused candles, crafted for a beautiful fragrance experience from first light to last burn:
Or browse the full Core Collection to find your perfect match.
